9 Best Sales Tools for Small Businesses

Salesmate
5 min readApr 17, 2018

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The software systems designed for helping sales team work efficiently and effectively to maximize sales are termed as Sales tools. SMB owners work with a short budget and limited workforce. In such a scenario, these sales tools help them work faster and smarter.

Rapid development in the digital business has brought substantial improvements on various platforms. Many free and paid sales tools get launched in the market every day. Here is a list of sales tools that are helpful to small business owners.

1. Salesmate CRM

Salesmate is a one-stop solution for any organization that is looking for a smart sales CRM software. Designed for small businesses, it helps companies to easily automate their sales processes.

Salesmate is a sales automation tool that saves your time with its well-designed sales pipeline, automated data entry features, and customer profile enrichment. All these features will allow you to stay organized on a single platform, making it an ideal CRM tool for small business owners.

2. Email management tool

Boomerang is one of the most essential and influential tools in your selling arsenal. Being a small business owner, you must enhance your inbox with a sales tool that tracks your recipients’ behavior.

This intuitive tool allows the user to schedule the time of every outgoing email. Even if you are driving to some important meeting and want to keep your eye on the road, the “schedule” feature sends out those import emails for you, eases your work right?

Small business owners who use Gmail for their email needs, must get Boomerang. This smart sales email tool helps you remove emails from your inbox that are not in your priority. The tool brings these emails back whenever you choose.

Smart email tools like MailChimp helps users collect detailed data of their subscribers in such a way that they do not get bombarded with unnecessary emails. MailChimp helps the sales teams pinpoint their target audiences with the app sales tools (introduction emails, subscribing opportunities, etc.)

3. Invoicing software

Payment is an integral part of an organization’s life. Moreover, business owners are in a rush of everything as they have to build their business and take it to the next level.

Being a cloud accounting software, QuickBooks makes it easy for small businesses to manage their accounting data from anywhere. It also allows the users to access data and collaborate from any location. With customizable reports and dashboards startup owners can track their business performance.

4. Meetings app

You can efficiently use the Google calendar for this purpose. It creates a public version of your calendar and lets people access your schedule for setting up the meeting at a convenient hour of the day.

With document collaboration and screen sharing, Google Hangouts reputation as the best video meeting software has increased.

You do not need to make extraordinary expenses; you just need a Google account, a microphone, and a webcam. This virtual meeting sales tool guarantees the following:

  • Bright and large video display
  • Free voice calls
  • Addition numerous of participants
  • Sharing and collaboration of documents via @Google Docs

5. Survey tool

Small business owners need to know how happy the customers are with their company’s products and services because, in the end, satisfied customers will help them earn referrals and repeat business.

However, what is more crucial to them is the number of unhappy customers. This helps them proactively reach out and fix the situation. The benefits do not end here, understanding your customer’s psyche brings greater success to your sales and marketing campaigns. SurveyMonkey.

SurveyMonkey is one of the biggest names in the online survey domain. The reason it has become popular with small business owners is that it not only provides questions and gather answers but provides users with a wide selection of templates and pre-written questions. These questions help owners get precise results with the survey campaigns.

6. Inventory and order management

Small businesses that are selling physical goods must use inventory and order management tools for tracking their:

  • stock,
  • purchase and
  • sales orders, and
  • warehouse information.

Xero is one more product that provides integrated accounting and inventory management software for small businesses. It allows you to track the quantity of your inventory items. Creating quotes and invoices becomes much more comfortable. It also gives you real-time stock valuation through automatic updates to your balance sheet. Try Xero accounting app.

7. Asana

A project management tool launched by developers previously working at Facebook, Asana is a relatively new to-do list program. A business owner can set up tasks, subtasks, sections, projects and workspaces for their team.

  • The ‘comment’ feature allows you to communicate with your team easily and quickly.
  • Asana also allows its users to integrate it with various 3rd party tools.
  • For small business owners who work with a small team of 10–15 members, it is an apt tool.

8. Google Drive

@Google Drive is a cloud-based file storage tool that allows easy access to critical business-related docs. You can upload, edit, share and change ownership of the uploaded docs on-the-go with Google Drive.

This tool comes with inbuilt office apps like Google Docs, Google Sheets, Google Slides and Google forms. The best part is that this tool is free, making it an apt choice for every small business owner.

9. Slack

Slack is a messaging tool that keeps all your conversations in one place and segments them into ‘channels’ and direct messages. This platform keeps all your team members up to date, removing the hassle of switching back and forth between emails or video chats. Try Slack for team communication.

This collaboration tool can be integrated with a lot of other online tools. For small business owners, this tool becomes all the more critical for seamless communication and collaboration amongst the sales team.

Conclusion

We hope this list of helpful sales tools comes in handy for all the small business owners out there, reading this blog. If you need more assistance in understanding how a sales CRM can do all of these tasks, then do get in touch with our support team.

We welcome you to Salesmate! 🙂 A subtle yet systematic and intuitive sales intelligence-based CRM that provides high quality service without blowing a hole in your budget. Want to know more? Start a free 15-day trial, today!

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Salesmate
Salesmate

Written by Salesmate

A truly intelligent sales CRM for smart sales force! https://www.salesmate.io/

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