Your sales reps need sales intelligence software for closing more deals!
Sales intelligence software is developed for a smoother sales process as it takes all your sales data and analyzes them for providing highly predictive reports. It looks for various sales trends, traces loopholes and enables your sales reps in staying up-to-date with all the crucial deals.
Such a smart sales tool allows your sales team to drive their efforts in the right direction so that they can sail your business smoothly through the treacherous waters amongst stiff competition.
What is sales intelligence?
Sales Intelligence is much more than the analysis of your prospects and deal activities. It is a combination of all your potential customers information such as:
- their company size,
- turnover,
- financial performance,
- target customers,
- partners,
- suppliers,
- digital presence,
- stakeholders on social and professional networks, and
- the industry they belong to
Sales intelligence also covers their funding, product launch, recruitment campaigns, new CEO hire which helps your sales reps close deals in an efficient manner.
“Many business owners have not heard of sales intelligence software!”
Many are clueless how the best sales intelligence software benefits their overall business process. Many vendors in this cloud-based market have realized the potential of CRM infused with sales intelligence software. Such a solution allows clients to make the most of the opportunities that are missed due to the unavailability of high-level data analytics.
Why do you need a CRM that is infused with sales intelligence software?
If you are amongst the crowd that has been struggling to capitalize on the target customers present with you, then this article will help you streamline your sales pipeline. It will also enable you to fill your sales pipeline with worthy deals for increasing your sale.
Let’s explain it with a simple scenario:
A sales team is working round the clock and digging up their sales figure for analyzing how they have performed this month. It’s the end of the month, the management wants to know how much effort are the sales reps putting in for closing those important deals.
The individual sales professionals are collecting the data that has been scattering all over their workstation for the past one month.
Compiling and uploading everything into an excel sheet about
- deals,
- prospects, and
- sales activities
Churning those numbers and transforming it all into a graph that can be translated into an understandable figure.
Bam! The pivot is taking ages to show them what they want to see. How are they going to justify their month-long labor to their managers? How will they pinpoint their achievements and failures in this bulky stack?
We think this scenario is relatable, isn’t it! As a person who has been working in a sales-driven environment, you will agree that every minute detail matters.
These details become all-the-more important for you to scourge for the end-of-the-month sales report.
Don’t you feel that if you had sales automation in your arsenal, you wouldn’t have to let the manual labor consume these crucial sales hours? We know, somewhere, you feel the same! And if we are correct then it is the time that you include a CRM with intuitive sales intelligence into your sales process for a smooth operation!
1. Making enough time for sales
Being a salesperson, it is important to realize the fact that your job is to create an environment that makes you better in closing deals in a lesser amount of time.
Time is really important as it helps you save numerous resources while pursuing any particular deal. And you wouldn’t be surprised when we say that you are actually running against the clock when you step into your office for achieving those numbers.
“The modern-day sales rep spends the majority of their sales time in other activities which results in them spending less than a 1/3 of their time making sales.” Forbes
This fact is not too much of a surprise as sales reps are constantly acting as admin of their own systems, searching prospects, and creating daily reports of activities they have done as part of their sales job.
A CRM with built-in sales intelligence software enables sales professionals to run bulky reports using workflows and create insightful sales reports with few clicks. This helps sales reps save enough productive sales hours so that they can boost their company’s turnover by closing deals at a better rate.
2. Selling becomes smooth and quicker
“Sales intelligence software fused with CRM feeds salespeople with the required information for making sales.”
The software bifurcates your performing and non-performing areas with detailed results so that timely measure can be taken to make amendments in your selling process. Your sales intelligence tool will let you know about the interests of your customers and prospects based on their social activities and company size.
Such a powerful statistical analysis allows you to pinpoint the decision makers and make lesser calls to reach the concerned person, thus eliminating the barriers and reaching the prospect quickly. With increased efficiency, your sales time gets invested in the right prospects.
3. Seamless contact and deal management
“How are your deals?”
We mean to ask, are they healthy? Are they rotting in your sales pipeline?
- Have you forgotten about them amidst the daily sales errands?
- How is your relationship with your contacts?
- Are you constantly in touch with them?
- Are you treating them as just another sales target?
- Which of the contacts frequently makes the purchase?
- Which of the contacts has not responded to your mailers?
For every sales rep working fixed hours in a day, keeping track of your contacts and deals gets tough. A superior CRM with sales intelligence tool informs you about the deal and contact status automatically. It notifies you if any deal is not getting enough sales rep attention, straight to your inbox.
A sales intelligence tool enables the sales team in providing the level of importance your contacts deserve. Doing so strengthens your relationship with them and makes you stay up-to-date , always!
4. No more idle deals
After the crisis of 2008, consumers have become wary of making willing purchases and that poses a great threat to business owners. And in many cases, this reason results in rotten or idle deals in your sales pipeline!
“Targeting the right prospects with the right product is the key to your success in sales.”
You must shorten the time a deal stays idle inside your sales pipeline as it is unhealthy for your revenue cycle. Selling the customer what they desire is one way to make sure your sales pipeline stays fresh and doesn’t end up having rotten deals.
Pushing something to the prospects that they do not want or require, fills up your sales pipeline with dead deals. A sales intelligence CRM analyzes purchase and behavior trends. This is done using your CRM data and strategizing your sales to connect with the right audience with a solution they actually want. A powerful sales intelligence software spots opportunities for you, so that you can utilize it to make more sales.
5. Tracking sales team performance
- Are you aware of how much time your sales reps are spending on their sales activities?
- Have they been on target, after the first week of the month?
- Will the sales team hit the targets?
- How much do you know?
“It is not unusual to be unaware when you are handling individuals with different mindsets and goals, in your sales team.”
But this unawareness can cost you your client. A constant flow of communication is needed for your sales process to sail smoothly. Sales intelligence uses your CRM data to let you know how many hours of the day your individual sales rep spends on a specific activity.
6. No more scattered data
As a salesperson, you must be using bulky spreadsheets for keeping track of your contacts, your meetings & schedules, and the sales calls.
To have a seamless and synchronized sales experience, we suggest you get a sales intelligence CRM that allows you to multitask as sales professionals with all your data stored inside a central repository.
- With a centralized data hub, your sales team can access it from any device using the internet connection. They can make notes inside the CRM that will reflect in their daily reports, automatically.
- With easy activity tracking and centralized data, your manual labor gets cut down proportionately, allowing you to maintain a steady relationship with your customers and search for more prospects.
Conclusion
A sales intelligence CRM helps your sales team with notifications and alerts customized as per the sales pipeline. It analyzes your data and keeps storing it as per the workflow you have set. This also allows you to track the deal status, sales rep performance and the health of your sales pipeline for a better revenue.
With an intuitive sales intelligence CRM like Salesmate, you will never lose your customers to the competitors because of your sales processes cumbersome nature. Streamline your sales activities, sales pipeline and your sales outreach campaigns with the help of Salesmate sales CRM. Update deal status, client meeting report and send your sales email on the go with our smart mobile app available on iOS and Android.
If you have any other queries over the feature Salesmate provides to its clients, get in touch with us or sign up for a 15-day free trial.
We welcome you to Salesmate! 🙂 A subtle yet systematic and intuitive sales intelligence-based CRM that provides high quality service without blowing a hole in your budget. Want to know more? Start a free 15-day trial, today!